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A creative growth company specialising in research, strategy, partnerships and innovation.

We build actionable blueprints for creative projects to come to life; from concept to execution.

Our mission is to prove that creativity can fuel growth and provide brands and artists with the access and ideas for it to happen.

+-Services
Research
Strategy
Partnerships
Innovation

Research

Customer Strategy, Product Development, Competitive Analysis, Go-To-Market,

VERSACE (IT), HOMECOMING (NRA), THE ROLLING STONES (UK),

Strategy

Brand Strategy, Innovation Strategy, Culture Strategy, Playbooks,

MARNI (IT), LACOSTE (FR), H&M GROUP (SE), SAMAN AMEL (SE),

Partnerships

Cultural Programming, Talent Casting, Collaborations,

BURBERRY (UK), CHEAP MONDAY (SE),

Innovation

Community Tech, AI Adoption, Web 3, Material Science,

UPPFIRST, (UK),

FOLLOW THE FOUNDER
@thomygarland

READ OUR THESIS
sotaclub.substack.com

GET IN TOUCH
original@edition-partners.com

edition (…) of an edition (…) of an edition (…)

 

We help artists, brands and creative projects solve complex customer, brand and product problems.

 

Our goal is to help unlock new opportunities and leave a lasting impression on culture. 

 

Driven by insight and exploration, our work is designed to deliver clarity in thought and efficiency in execution.

 

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© All Rights Reserved 2024 edition+partners

 

Founder: Tom Garland
Creative Direction & Design: Colin Doerffler
Pavilion Architect: Oluwademilade Oyeyinka
Pavilion CGI Artist: Basile Fournier
Wordmark: Jacob Wise
Website Development: APN

 

The information provided by edition+partners on edition.partners is for general informational purposes only. edition.partners may contain links to external websites that are not provided or maintained by or in any way affiliated with our company. Please note that the edition.partners does not guarantee the accuracy, relevance, timeliness, or completeness of any information on these external websites. edition+partners is not responsible for any content found on linked websites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.

SOTA is the insight and editorial arm of edition+partners where our inaugural research thesis, ‘The Next Big Bang: The Brand Universe Solution to Growth’ will be rolling out over 9 weeks from January, 2024. In the ever-evolving landscape of brand development, the concept of a Brand Universe emerges as both a tangible entity and a strategic methodology, offering a dynamic approach to brand survival and growth.